Kid Entertainment Online: Who is behind the Big Red Curtain?

Kid’s Privacy SealKid’s Privacy SealThe Children’s Online Privacy Protection Act (COPPA) requires by law that all businesses with any part of their website (or online service) directed to children under the age of 13 and/or websites (or online services) that collect personally identifiable information from visitors actually known to be under the age of 13, meet the COPPA regulation.

BBBOnLine’s Supplemental Children’s Assessment Questionnaire is required of all companies applying for the BBBOnLine Privacy Seal that fall under this category and was developed to help you comply with COPPA. To apply for the Kid’s Privacy Seal a company follows the same process laid out for the standard seal but is then prompted to continue to the additional Children’s Questionnaire.

* Websites or Online Services Directed To Children
* Websites or Online Services That Collect Information from Children With Actual Knowledge
* BBBOnLine Privacy Staff Determinations
* Displaying the Kid’s Seal Kid’s Privacy Seal Requirements

The BBBOnLine Privacy Kid’s seal requirements are based upon the guidelines of the Council of Better Business Bureaus’ Children’s Advertising Review Unit, the Online Privacy Alliance, and the Children’s Online Privacy Protection Act of 1998.To meet these requirements, website or online service operators must:

* obtain parental consent before any personally identifiable information can be collected, used or disclosed;
* obtain parental consent before children are allowed to post or communicate directly with others;
* provide warnings and explanations in easy-to-understand language;
* avoid collecting more information than necessary when offering children’s games and activities;
* be careful in the way they provide hyperlinks;
* and follow strict rules when sending email. Seal participants also must provide parents reasonable access to information collected from their children, and the ability to correct or remove that information.

BBBOnLine, Inc.

Why don’t we see or hear MORE about the people who are actually working with kids/tweens/teens in these media sponsored websites that have elements of community???

WHO are the folks READING kid created comments? Who are the folks behind the big red curtain– creating user-engagement and protecting it?

I know what qualifies people to work with kids in this format– but are people actually abiding by that?

Okay, so some companies use community-peer-pressure to help them maintain, but there has to be people managing that system… who are they and why don’t we hear more about them? Tony from the now-departed “Tweenland” was great in regards to public speaking about safety, his site, and his goals/objectives. Why don’t we hear more about these people? Actually– let me rephrase that… why can’t I read the Parent Policy’s of these big entertainment websites and find information about who is handling the responsibility of kids engagement & participation online? At least say something about a well-qualified staff with an info number or SOMETHING!

OR is everyone outsourcing to companies like Lithium to do the dirty work?

Okay. So I just talked to Joi about this growing concern of mine (I’ve started looking at myself as some sort of sheriff of good intentions, with only my blog-rants as my weapon–HA!). She says that– in the late 90’s/early 00’s this sort of convo started popping up and ultimately participated in the demise of the community-exposion. Hmm. I dont’ want that to happen.

If anyone who happens upon this blog deals with kids online as an entertainment medium, I’d LOVE LOVE LOVE to hear from you.

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